Thursday, 14 March 2013

On the bright side

According to a new report, newspaper's web sites have a significant amount of readership and are growing strong, outpacing the declining newspaper circulation. has the scoop.
Circulation of daily print newspapers may be declining, but Web sites of top newspapers are going strong, according to a new study.

Newspaper Web sites have grown 11 percent year over year to 39.3 million visitors. That increase surpasses the growth in number of total active Internet users, which grew 3 percent, according to data released Tuesday by research firm Nielsen/NetRatings.

Furthermore, almost one out of four U.S. Internet users reads online versions of newspapers, the study said.

Nearly 22 percent of newspaper readers prefer online sources, while 7 percent divide their time between print and online. The majority of readers, 71 percent, still prefer print newspapers, Nielsen/NetRatings said.
Now we just have to figure out how to make money online...doh.


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