Thursday, 14 March 2013

Yahoo! goes to local events

Yahoo! trying to eat away at another slice of newspaper content as they continue to drive toward more local content has announced that they purchased
What's Upcoming at Yahoo! Local

As readers of the Yahoo! Search blog know, our vision is a far-reaching one -- to enable people to find, use, share, and expand all human knowledge.

Events are a particularly exciting area of human knowledge -- chock full of rich local, social, and temporal data. People want to find out what's going on near them, know what their friends are seeing and doing, and plan their outings. And they want to do it when they want, wherever they are, on any device, in a way that's relevant to them.

Today we've taken a big step toward helping users in this area. We've acquired, a leader in this emerging space.

In just a few years, most of it spent on nights and weekends, the Upcoming team has built an excellent site with a loyal and growing following. Now that they’ve joined Yahoo!, together we’ll build a social events platform that will integrate with our existing events offering and other areas of Y!, and will continue to support all web users in an open, participatory way.


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