According to the New York Times today:
Yahoo, the most-visited Web site, said yesterday that it had hired nine financial writers to supply columns on topics including personal finance, investments and economics.
Ben Stein, TV personality, lawyer and economist, will write the Common Sense column on personal investing, Yahoo, based in Sunnyvale, Calif., said yesterday in a statement. Mr. Stein also writes the Everybody's Business column for The New York Times Sunday Business section.
Yahoo also hired Stephen R. Covey, author of "The Seven Habits of Highly Effective People."
The new columnists will bolster Yahoo's original content, part of the company's effort to draw more users and advertisers to its sites.
Yahoo also hired David Bach, Robert T. Kiyosaki and Charles Wheelan. Jeremy Siegel, Laura Rowley, Ken Dychtwald and Daniel Pink will also provide columns.
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